Meg Carter ( Journalist )

In an ideas-driven industry truly original, innovative ideas stand out a mile. Which is why I always enjoy catching up on the latest developments at Host. As a journalist and freelance corporate copy writer I’ve both written about Host and for Host and, invariably, find their approach inspiring and thought-provoking. The ethical seam that runs through so much of Host’s work strikes a real chord, too. 5065 Lift is a great concept which goes from strength to strength; I also rate the work they’ve done for Ecotricity.

Away from specific Host-related projects, ‘brand entertainment’ is an area that fascinates me. Also, latest insights into changing consumers trends. Which is why my favourite work related websites include pop culture monitor agendainc.com. Or, for time wasting: holymoly.co.uk and BBC News at bbc.co.uk. Any spare time that’s left is spent pondering the on-going conundrum of just how to fit in those films, plays and exhibitions I yearn to see while juggling two full-time jobs: writing and being a mum. Any suggestions gratefully received!