Cafedirect
Cafédirect was created to change the lives of growers in the developing world. Its integrity is built on its direct working relationship with growers and its mission to pay more back. Despite the company’s transformation from a charitable concern to the World’s leading fair trade brand (and a plc to boot) its integrity has never been compromised. Host has worked with Cafédirect from day one. We’ve developed innovative, often radical, campaigns and product ideas that project passion and quality through personal brand experiences. After 5 years of live performances, Cafédirect has been recognised as the most potent brand in the UK (with google in second place). As Cafédirect evolves its international presence, host continues to provide challenging thinking and creative work that
punches above its weight.
Links to Cafedirect projects:
Cafedirect Launch| Marketing Week - Top 100 |Palenque Mural | 5065 Launch | Flight 5065: London Eye | The 5065 Lift | Alivera Kiiza Madonna of Africa | Teadirect Campaign | Teadirect Repositioning | Cafedirect Cafes 1 & 2 | Cafedirect Repositioning | Sylvie Barr Marketer of the Year | Annual Reports